Contextual advertising from Google partners

- Average CPA for projects - $1.47
- Payback on advertising in 2 months
- We perform free express audits of advertising offices and sites for new project growth points.

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About the Service

It is a flexible tool that allows you to solve various business problems, from increasing brand awareness to sales.

There are different types of contextual advertising:

  • – search
  • – media
  • – remarketing
  • – google shopping
  • – youtube video advertising
  • – targeted advertising (Targeting)
  • – promotion in social networks (SMM)
  • – SEO promotion
  • – WEB/BI-analytics
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Services that may be included:
  • Google Shopping
    Google Shopping Cost: from $300

    One of the most effective sales growth tools for online stores

    Benefits:
    • A bright image of your product will attract the attention of buyers;
    • The price of order attraction is now 2-3 times lower than in traditional search advertising campaigns;
    • Increase in sales at once (dozens of orders per day);
    • Data is updated on a daily basis, or with the required frequency.
    Order
  • One-time setup of advertising
    One-time setup of advertising Cost: from $ 240

    We will set up and run effective advertising campaigns within 3-5 days.

    Benefits:
    • Cheaper than the usual cost of setting up and running;
    • Creation of an advertising account (if necessary);
    • Setting up a pixel on your site, if you have one;
    • Creation and coordination of audiences with you;
    • Creatives for advertising posts;
    • You continue to manage and optimize campaigns on your own.
    Order
  • Ad account audit
    Ad account audit Cost: 240$

    Identification of key points of growth in the effectiveness of your advertising

    Benefits:
    • Evaluation of existing results for all advertising campaigns;
    • Identification of non-targeted and targeted search queries;
    • Identification of ineffective advertising campaigns;
    • Checking the text and graphic part of the ads;
    • Recommendations to improve ad performance.
    Order
  • Video advertising on YouTube
    Video advertising on YouTube Cost: from $300

    An effective way to increase brand awareness and reputation

    Benefits:
    • Wide audience reach and constant connection with the audience, as 60% of customers check out video reviews before making a purchase decision;
    • Paying only for the target action, view ads for 30 seconds or click on the link;
    • Low cost of advertising and high speed of building advertising campaigns.
    Order
  • Promotion of online stores
    Promotion of online stores Cost: from 780$

    Getting traffic and sales from the site with the help of digital tools.

    Benefits:
    • A complete digital audit of your store to find unprofitable actions in online promotion;
    • Effective tools to increase conversions specifically for online stores;
    • Attraction of target customers only.
    Read more
For whom?

The approach will be different for eCommerce projects and advertising service sites; for companies with a strong name for their own brand and for companies just starting out.
We have accompanied the development of projects in different areas, and we understand that each project is different. Therefore we will not provide you with a typical setup but will select something that suits you.

If you need "warm" requests and operational results.

With the right advertising settings, you can attract the target customers for your services/goods, but you also need to understand that the error of non-targeted is possible.

If your product/service has already got an established demand and these queries are really searched

When you run ads in Google, you have to understand that the user enters directly the queries that interest him, and consequently the frequency of these queries should not be small, in order to have results;

The ability to "finish" and re-engage those who left the "abandoned" carts and left the site;

Thanks to the tool "remarketing" you can again interest those who never placed an order.

If you have just launched the site and do not want to wait for its indexing for 3-4 months.

SEO-promotion is good, but it is a work in perspective, and you should not wait for results in 1-2 weeks, because this tool is not as fast as contextual advertising. So if you need orders "here and now," you can run PPC in parallel with SEO.

6 reasons to choose Imaris
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    We gift 10 000 UAH

    When you order contextual advertising we give 10 000 UAH on your Google Ads account

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    Google partners

    We are the official certified partner of Google, so we have the possibility to test beta functions of advertising systems

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    LTV> 3 years

    90% of satisfied clients who work with us and recommend us to others

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    We work under NDA

    Everything is official, all your data is legally protected

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    Payback within 2 months

    Before starting cooperation we make a forecast of the results so that you understand what to expect from the advertising

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    Analytics of any complexity

    Google Tag Manager, Enhanced E-commerce Google Analytics, and Merchandise Feed

Increased sales for 250+ projects
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PPC Conversion rate growth of 6.7 times in 1 year for a building materials manufacturer
  • Conversions up:
    6,7 times
  • Decrease in CPC by:
    1,7 times
  • CPA reduction by:
    3,4 times
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PPC Increased ROI by 243.2% for a dental equipment website in 2 years
  • Profit growth by:
    288%
  • Reduction of SAE by:
    3,2 times
  • ROI growth by:
    243,2%
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PPC In 1 year revenue increased by 44% for a sushi and pizza delivery site
  • Decreased CPO by:
    49%
  • Revenue growth:
    44%
  • Increase in ROAS by:
    731%
The cost of contextual advertising
Online stores

Standard works:

  • Analysis of the niche, competitors and target audience;
  • Development of an effective advertising strategy;
  • Search advertising campaign;
  • Contextual media advertising;
  • Remarketing;
  • Dynamic remarketing;
  • Google Shopping + Smart;
  • Development of creatives from 2 sets of 10 sizes;
  • Monthly dynamic report in Data Studio on KPI.

As a bonus you will receive:

  • Setup and installation of Google Tag Manager, Enhanced E-commerce Google Analytics and a feed for launching Google product campaigns;
  • 10,000 hryvnias per Google Ads account (only for new accounts);
  • Increasing the conversion of landing pages of the site;
  • A separate team for your project;
  • Quick launch of advertising within 3 working days.

*The price is indicated for the work of the agency, without taking into account the advertising budget. Web analytics systems are set up in the first month of project work.

Increasing brand awareness

Standard works:

  • Analysis of the niche, competitors and target audience;
  • Development of an effective advertising strategy;
  • Remarketing;
  • Video advertising on YouTube;
  • Development of creatives from 2 sets of 10 sizes;
  • Monthly dynamic report in Data Studio on KPI.

As a bonus you will receive:

  • Setup and installation of Google Tag Manager, Enhanced E-commerce Google Analytics and a feed for launching Google product campaigns;
  • 10,000 hryvnias per Google Ads account (only for new accounts);
  • Increasing the conversion of landing pages of the site;
  • A separate team for your project;
  • Quick launch of advertising within 3 working days.

*The price is indicated for the work of the agency, without taking into account the advertising budget. Web analytics systems are set up in the first month of project work.

Service sites, B2B, corporate sites

Standard works:

  • Analysis of the niche, competitors and target audience;
  • Development of an effective advertising strategy;
  • Search advertising campaign;
  • Contextual media advertising;
  • Remarketing;
  • Development of creatives from 2 sets of 10 sizes;
  • Monthly dynamic report in Data Studio on KPI.

As a bonus you will receive:

  • Setup and installation of Google Tag Manager and Google Analytics analytics systems;
  • Early access to testing beta functions of advertising systems;
  • Increasing the conversion of landing pages of the site;
  • A separate team for your project;
  • Quick launch of advertising within 3 working days.

*The price is indicated for the work of the agency, without taking into account the advertising budget. Web analytics systems are set up in the first month of project work.

Running ads already?

Order an audit and get recommendations to cut costs

get an audit
Do you have terms of reference?

If you already have a ready ToR for your project with all the necessary information, send it to us and we estimate the work

send file
How will our work proceed?
1 Getting to know each other and filling out a brief
  • Discussing of the project and determining the main tasks of your business that need to be solved;
  • Filling out the brief for a preliminary estimate;
  • Offline/online meeting to agree on project requirements + define key performance indicators;
  • Signing the contract and making 100% prepayment to start the work.
2 A separate team for your project
  • Business development manager - deals with your project, knows all the features of your business, constantly keeps you informed of all the work on the project, coordinates the work of specialists;
  • Specialist of contextual advertising - configures and launches advertising, pre-analyzes your competitors, your audience, and prepares a strategy for further paid promotion;
  • Specialist on targeted advertising - adjusts and launches ads, preliminarily analyzes your competitors, your audience and prepares a strategy for further paid advertising;
  • WEB/BI-analyst - conducts a complete analysis of the market and your niche, analyzes the visibility of your competitors, identifies competitive advantages, determines the effectiveness of advertising channels;
  • Designer - knows how to make creatives attractive and convertible for maximum results.
3 Project launch
  • Analyzing your project;
  • Analyzing of the product;
  • Analyzing the target audience;
  • Selecting the appropriate tools;
  • Developing a promotion strategy;
  • Analyzing your site;
  • Providing a list of recommendations for the site to increase conversions;
  • Setting up analytics or conduct an audit of existing analytics;
  • Setting up advertising campaigns according to the plan made;
4 Regular tasks after the launch of the project
  • Analyzing the results of the launch;
  • Making adjustments according to the results;
  • Remarketing launch;
  • Training the Google/Facebook algorithms with the help of correctly configured conversions;
  • Creating the right number of conversions for launching intelligent strategies;
  • Switch advertising campaigns to smart bidding strategies depending on business goals.
5 Optimization and scaling
  • Analyzing the results regularly;
  • Creation of new advertising campaigns;
  • Testing the effectiveness of various tools;
  • Making adjustments based on competitors' activities and seasonal demand;
  • Minimizing the price of conversion;
  • Givingrecommendations for budget changes;
  • Giving recommendations on connecting additional promotion channels.
6 Monthly report in dynamic form
  • A user-friendly interface and synchronization with Google Analytics, and, if necessary, with other services (call tracking, etc.);
  • The ability to monitor the results 24/7;
  • Comparative histograms to visualize the results;
  • Distribution of traffic by its source (which advertising campaign gave the best results);
  • The report contains all the metrics you need to assess the effectiveness of our work.
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Frequently Asked Questions
You don't know my subject matter very well, how will you write your ads?

No one knows your subject matter better than you do. We will prepare ads according to all search engine rules and send them to you for approval.

Can you guarantee that I will get a certain number of sales?

We understand that you want to invest your money profitably and understand what results they will bring. In the first month, we test the ability to meet your goals, and in the second month, we set clear KPIs and work according to them.

Can you guarantee that I will get a certain number of leads?

Yes, we can guarantee you certain results only if 2 conditions are met:
1. conduct a test KPI during the first month of work in order to understand the real performance and behavioral factors;
2. timely implementation of all recommendations for changes to the site and timely replenishment of budgets.

Can you guarantee that my ad will always be in first place in the special placement?

We do not recommend focusing on the position of your ad when evaluating the effectiveness of your ad. Keeping your ad in first place in a special placement increases your ad budget by 25-30%, but does not proportionally increase the number of bids and sales.

I haven't found an answer to my question

If you still haven't found an answer to your question, leave your request on our website or write to us by e-mail info@imaris.ua, and our manager will contact you in the near future.

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