- We work on multi-channel remarketing strategy: SEO, PPC, Targeting, WEB/Bi-analytics, UX/UI design, and website as a whole;
- We conduct free express audits of advertising accounts and sites for new project growth points.
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Contextual advertising
Contextual advertising Cost: from $420
Paid advertising in Google for rapid sales growth
Benefits:- Promotion of goods with already established demand;
- The rapid growth of traffic, the generation of leads, and the increase of brand awareness;
- Work with a "warm" audience;
- No need to wait for the indexing of the site to start being seen by users.
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Targeted advertising (Target)
Targeted advertising (Target) Cost: from $420
Paid social media advertising only to your required audience
Benefits:- Promotion of new products that have not yet formed a demand;
- The ability to run ads only on those ones, which you have chosen - a detailed set of interests;
- Work on the "cold" audience;
- The ability to run ads without a site and receive applications within a week.
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SEO-promotion
SEO-promotion Cost: from $600
Organic promotion of your site to TOP-3, 10 in 4-6 months
Benefits:- The growth of traffic on your site;
- Getting into the top 3,10 of search results, and, consequently, the growth of potential customers;
- The cost of attracting customers is lower compared to paid methods of promotion;
- Clients will find your site in search results even after the SEO work is stopped;
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WEB/BI-analytics
WEB/BI-analytics Cost: from $210
Identification of key points of growth of your advertising efficiency
Benefits:- Assessment of the quality of traffic and the economic component of advertising campaigns;
- Identification of non-target and targeted search queries;
- Identification of ineffective advertising campaigns;
- Checking the text and graphic part of the ads;
- Recommendations for improving ad performance.
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Promotion in social networks (SMM)
Promotion in social networks (SMM) Cost: from 520$
One of the most popular tools for building image and credibility for your brand.
Advantages:- An addition to your existing website, as social media affects website traffic;
- Constant communication with customers;
- Large audience reach - today it is difficult to meet a person who does not have an account in at least one of the social networks;
- Growth of recognition - the more users who are subscribed to your profile, the more often you will be on their feeds/stories, the more successful your business will be.
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Promotion of online stores
Promotion of online stores Cost: from $780
Getting traffic and sales from your website using digital tools.
Benefits:- A complete digital audit of your store to find unprofitable actions in online promotion;
- Effective tools to increase conversions specifically for online stores;
- Attraction of target customers only.
For any website or online store, comprehensive promotion gives a better effect than separate tools using.
For this reason, we have combined several services into one "" complex website promotion "" for maximum effectiveness.
We will introduce a well-designed comprehensive strategy that will increase the number of orders and company profits.
Complex use of all platforms, where there are potential clients.
We combine all promotion channels into one system and build a funnel directly to your goals and objectives to move potential customers from their first click to purchase.
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We gift 10 000 UAHWhen you order contextual advertising we give 10 000 UAH on your Google Ads account
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7+ years in the IT marketWe are the official certified partner of Google and Meta (Facebook), so we have the possibility to test beta functions of advertising systems
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LTV> 3 years90% of satisfied clients who work with us and recommend us to others
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Analytics of any complexityGoogle Tag Manager, Enhanced E-commerce Google Analytics, and Merchandise Feed
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We work under NDAEverything is official, all your data is legally protected
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Payback within 2 monthsBefore starting cooperation we make a forecast of the results so that you understand what to expect from the advertising
Advertising Manager at Mitsubishi Motors, Alfa Diamond LLC
co-founder of the sanitary equipment company Solaris
Head of online store of tourist equipment "Mandrivnik"
- Complex Digital-audit
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Standard work:
- Site audit;
- Audit of social networks;
- Analytics of user data;
- Audit of advertising campaigns in Google Ads/Facebook Ads;
- A report on the profitability of marketing channels and recommendations on how to improve the results.
The bonus you will receive:
- Recommendations on how to increase the conversion of the landing pages of the site;
- A separate team for your project;
- A rapid project launch within 3 business days.
*The price is for the agency's work, excluding the advertising budget
- Comprehensive digital-marketing
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Standard work:
- Analysis of topics, competitors and target audience;
- Internal optimization (technical audit, work with the site structure and content);
- Technical factors study;
- Work with semantics;
- External optimization (link building profile);
- Development of an effective advertising strategy for Google Ads and Facebook Ads;
- Search advertising campaign;
- Contextual advertising;
- Remarketing/dynamic remarketing;
- Google Shopping + Smart;
- Creatives development from 2 sets of 10 sizes each (for Google Ads);
- Creatives development from 2 sets in 2 sizes (for Facebook Ads);
- A monthly dynamic report in Data Studio by KPI.
The bonus you get:
- Setup and installation of Google Tag Manager, Enhanced E-commerce Google Analytics and Feed, to run Google product campaigns;
- 10 000 UAH to your Google Ads account (only for new accounts);
- Increasing the conversion of the landing pages of the site;
- A separate team for your project;
- Rapid launch of the project within 3 working days.
*Price is for agency work, not including advertising budget
- Turnkey SEO promotion
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Standard works:
- Analysis of the topic;
- Internal optimisation (technical audit, work with website structure and content);
- Working out technical factors;
- Work with semantics;
- External website optimisation (building up the link profile);
- Analysis of the results and preparation of recommendations;
- Dynamic report in Data Studio on the return on investment.
You will receive a bonus:
- Setting up and installing Google Analytics;
- Increase the conversion rate of website landing pages;
- A separate team for your project;
- Fast project launch within 3 business days;
- Growth of positions in key queries;
- Increased traffic and reduced cost of customer acquisition.
*The price is for the agency's work, excluding the advertising budget
Order an audit and get recommendations to cut costs
get an auditIf you already have a ready ToR for your project with all the necessary information, send it to us and we estimate the work
send file
- SEO and PPC complement each other
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Many people compare these two important tools, hoping to single out one for themselves. However, we advise not to choose, but to use both tools, solving separate tasks with each of them separately.
It should be remembered that SEO is a work in prospect, and then the achieved results will stay for a long time. While the results of contextual advertising (PPC) are instant results, that is, after the launch of the advertising campaign, sales can be the same day. If you run ads on an unoptimized site, Google ads will cost you more. Page quality is an important factor that affects the price per click. Thus, by increasing the relevance of the page content, you can lower the price per click and win the auction more often at the same rate.
At the same time, the integration of contextual advertising is also important for the growth of SEO indicators, especially in the early stages of promotion. One of the most important factors in ranking a website is user behavior. When the target visitor goes to a page on your site, makes a choice of products, or makes an order - all this is seen by Google which "understands" that people like the site, and therefore its position in the ranking is growing.
Which promotion channel will be the main for your project will depend on many factors, particularly on your niche. Nevertheless, SEO optimization is not suitable for rapid informing of your potential clients (in particular, about promotional and seasonal offers, discounts, and sales). On the other hand, if you are generating income with low-frequency keywords, you can't do without quality SEO optimization here. If keywords have too low frequency, Google ads may not initiate a display of these keywords (the problem of "few requests" status). An optimized site allows you to run a special kind of advertising - dynamic search campaigns. It is especially effective when a project has a large product range.
- SMM affects SEO
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SMM and SEO promotions are very connected: links from Facebook, Instagram, Linkedin, Google My Business, and other social networks affect ranking, while search engines recognize the account authority. But it's not that simple - these links are closed with a nofollow tag (i.e. these links are not indexed). Therefore, activity in social networks may affect the position of the site in search directly and indirectly.
Direct factors of influence on ranking:
- Social Signals - User activity in a group/public page is tracked and analyzed by search bots, and links to communities often get ranked along with the main site.
- Traffic - you add interesting content to your site and post links to social networks, users click on them, then they share the links with their friends and thus traffic grows.
- links - if they are not indexed, they are still considered bonuses to the usefulness of the resource for users.
Indirect factors:
- Behavioral - These indicators have a big impact on search engine rankings. They include depth of view, total time on the page, and refusals. A user who has come to your site from a post in their feed is already more interested because your content is related to their interests. In this case, they are more likely to stay on your website longer.
- Search engines consider all user interactions in social networks and on the site. For this reason, it is important to indicate on your resource not only in text form that you have social networks, but also to put buttons/links to them.
The cost of promotion of these tools is different, but in order to increase brand awareness and conversion, do not choose only one, it is better to work together with SMM and SEO.
- PPC and Targeting complement each other
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Since buyers of products/services have a different degree of demand, we can help to create this demand with ads on Facebook, and then get the sale after the user with the demand goes to the search engines to find your product/service.
We use a multi-channel remarketing strategy to improve results. If a user searches for your products or services on Google and comes to your site, we can later show them the remarketing ad on Facebook. In contrast, a user who comes to your site through a social network ad will see remarketing banners on the Google contextual-media network.
- WEB/BI analytics is necessary for all the tools
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If you order promotion, WEB-analytics is necessarily included in the package of services. We gather information and analyze it systematically, in order to make decisions based on the analysis. Every specialist working on a project regularly monitors the key indicators and optimizes the promotion to get the maximum result. That is why it is so important that the data based on the specialist is complete and correct.
Benefits:
- Finding effective methods to increase conversions;
- form
- Conclusion
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For any site or online store, a comprehensive promotion provides a better effect than the use of separate tools. That is why we have combined several services into one ""complex website promotion"" for maximum effectiveness.
By choosing the right order of digital marketing tools, and using all of the possible technical tools provided by Google and Facebook, the promotion of your project will be able to give the best results. The cost of promoting each tool is different, but you should keep in mind that when choosing a contractor it is important to pay attention to examples of the agency's work, how much they work with these tools, and who their clients are.
- 1 Getting to know each other and filling out a brief
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- Discussing of the project and determining the main tasks of your business that need to be solved;
- Filling out the brief for a preliminary estimate;
- Offline/online meeting to agree on project requirements + define key performance indicators;
- Signing the contract and making 100% prepayment to start the work.
- 2 A separate team for your project
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- Business development manager deals with your project, knows all the features of your business, constantly keeps you informed of all the work on the project, coordinates the work of specialists;
- Specialist of contextual advertising configures and launches advertising, pre-analyzes your competitors, your audience, and prepares a strategy for further paid promotion;
- Specialist on targeted advertising adjusts and launches ads, preliminarily analyzes your competitors, your audience and prepares a strategy for further paid advertising;
- Seo-specialist collects keywords, makes changes and refines the site so that it reached the first positions in search;
- WEB/BI-analyst conducts a complete analysis of the market and your niche, analyzes the visibility of your competitors, identifies competitive advantages, determines the effectiveness of advertising channels;
- Designer knows how to make creatives attractive and convertible for maximum results.
- 3 Project launch
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- Analyzing your project;
- Analyzing of the product;
- Analyzing the target audience;
- Selecting the appropriate tools;
- Developing a promotion strategy;
- Analyzing your app;
- Providing a list of recommendations for the application to increase conversions;
- Setting up analytics or conduct an audit of existing analytics;
- Setting up advertising campaigns according to the plan made;
- Carrying out SEO-optimization of the website.
- 4 Regular tasks after the launch of the project
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- Analyzing the results of the launch;
- Making adjustments according to the results;
- Remarketing launch;
- Training the Google/Facebook algorithms with the help of correctly configured conversions;
- Creating the right number of conversions for launching intelligent strategies;
- Switch advertising campaigns to smart bidding strategies depending on business goals.
- 5 Optimization and scaling
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- Analyzing the results regularly;
- Creation of new advertising campaigns;
- Testing the effectiveness of various tools;
- Making adjustments based on competitors' activities and seasonal demand;
- Minimizing the price of conversion;
- Givingrecommendations for budget changes;
- Giving recommendations on connecting additional promotion channels.
- 6 Monthly report in dynamic form
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- A user-friendly interface and synchronization with Google Analytics, and, if necessary, with other services (call tracking, etc.);
- The ability to monitor the results 24/7;
- Comparative histograms to visualize the results;
- Distribution of traffic by its source (which advertising campaign gave the best results);
- The report contains all the metrics you need to assess the effectiveness of our work.
- How long does it take to get a site in the top 10?
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Sales can be obtained during the first month, but it all depends on the niche and competition in the market. As a rule, SEO does not give results here and now, it is complex work in prospect, which eventually gives a steady growth in sales.
- Can you guarantee that I will get a certain number of sales?
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Cooperating with us, you get a team of highly qualified specialists in different areas, working on your project in an integrated manner, and the overall level of competence is much higher than that of the staff specialist.
- Why is it better for me to work with you for the comprehensive promotion of my site, rather than take in-house specialists?
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Yes, we can guarantee you certain results only if you meet 2 conditions:
1. conduct a test LC during the first month of work in order to understand the real performance and behavioral factors;
2. timely implementation of all recommendations for changes to the site and timely replenishment of budgets.
- Can you guarantee that my ad will always be in first place in the special placement?
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We do not recommend focusing on the position of your ad when evaluating the effectiveness of your ad. Keeping your ad in first place in a special placement increases your ad budget by 25-30%, but does not proportionally increase the number of bids and sales.
- What affects the cost of comprehensive promotion?
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- geography of coverage;
- the complexity of the topic;
- the number of categories ( the range of goods);
- the current position of the site;
- the quality of the communication profile;
- the presence of STP in the ad;
- the correctness of the writing and design of landing pages.
- I have not found an answer to my question
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If you still have not found an answer to your question, fill in an application on our website or write us email info@imaris.ua and our manager will contact you shortly
info@imaris.ua
+38 (097) 478 27 77 
