Accelerated the website of a foreign language school in 2 times, when there was no hope for it anymore
SunRise - foreign language school for children and adults, also here are engaged in teacher training. The site is developed on CMS - WordPress. Due to a very low mobile score, it was decided to speed up the site.
- Conduct Google PageSpeed Insights testing before work starts (and after optimisation);
- Conduct technical audit and find critical errors that affect site loading speed;
- Accelerate First Contentfile Paint, Speed Index, Largest Contentful Paint, Time to Interactive, Total Blocking Time to the green zone on PageSpeed;
- Metrics that are now in the green zone should remain in the green zone;
- Defer loading non-critical JavaScript and CSS;
- Optimise images, graphics, cache, CSS, JS, fonts, server performance, third-party modules;
- Mobile homepage acceleration: x 1,9
- Acceleration of desktop homepage: x 1,5
- Contact page acceleration mobile: x 2,8
At the time of task assessment we had information from the site developers that it would not be possible to increase the loading speed anymore and that the current result is the maximum. But as a result of the site audit by our developer, we proposed a number of solutions that would speed up the site and predicted a minimum 2-fold increase on some pages. These included: the Home page, the individual course landing page (group classes), the Services page and the Contact page
Home page – desktop
Home page – mobile
Landing separate course – desktop
Landing separate course – mobile
Services page – desktop
Services page – mobile
Contacts page – desktop
Contacts page – mobile
The site should give the first byte no longer than 2 seconds after the request.
The score is formed by time intervals and depends on – the timestamp of the formation of the first frame of content, the formation of a frame with sufficient content, the formation of all content, and the maximum delay between the visitor’s ability to interact with the site.
Of primary importance to PageSPeed is the rate at which the first screen – of sufficient content on it – is formed. Which is evaluated through the analysis of a number of screenshots, at the moment from the start, to the event window.load +3000ms.
The most important metrics affecting the evaluation:
- server response speed,
- CPU load (JS logic, rendering),
- filling of the working area with contrasting areas, which are conditionally taken as the main part of the content.
The following works were performed:
- Configured delayed loading
- Realised loading of scripts and styles blocking rendering of the site content
- Minified scripts and styles (on the server side)
- Compressed images, substituted jpg for (on the server side)
- Configured caching
- Configured delayed loading of Telephony and Bitrix24 widget
- Implemented delayed loading of Google maps
Page loading speed plays an important role for any website: the longer they take to load, the higher the probability that a potential customer will leave without waiting for the information they need. That's why we accelerated the site on some priority pages to reduce the bounce rate.
Save the brief and our manager will contact you
- Option "Standart"
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Major works:
- Technical Audit;
- Caching Configuration;
- Image Optimisation;
- CSS, JS code optimisation;
- Elimination of errors in the layout, which affect the speed of loading the site;
- Minification of JS and CSS;
- Setting up CSS, JS, fonts preloading;
- Configuring delayed loading of CSS, JS;
- Optimisation of server performance;
- Optimisation of third-party modules;
- Site Testing;
- Progress Report;
Bonus you'll get:
- A separate team for your project;
- Page speed is 85+ according to PageSpeed.
info@imaris.ua
+38 (097) 478 27 77 
